Natanael Cano is a rising star in the Latin music world, known for blending trap music with traditional corridos tumbados. Hailing from Hermosillo, Sonora, Mexico, his music career took off with the hit single “Soy El Diablo,” which helped him gain widespread fame. With a growing fanbase and collaborations with artists like Bad Bunny, Cano has expanded his influence both in Mexico and internationally. In 2025, his net worth is estimated at $7 million.
This article explores Cano’s career, income sources, personal life, and what’s next for this talented musician as he continues to rise in the industry.
Profile Summary Table
| Category | Details |
| Full Name | Natanael Cano |
| Date of Birth | March 27, 2001 |
| Age | 23 years (as of 2025) |
| Height | 5’8″ (173 cm) |
| Profession | Rapper, singer, songwriter |
| Genres | Corridos tumbados, trap music, Latin |
| Net Worth (2024) | $7 million |
| Nationality | Mexican |
Early Life and Musical Beginnings
Born in Hermosillo, Sonora, Mexico, Natanael Cano had a passion for music from a young age. Growing up, he was exposed to traditional Mexican music and regional rhythms, which influenced his unique sound. His early life was marked by a love for both the classic corridos and the modern beats of trap music. This fusion of genres became his signature style. At the age of 16, Cano began recording music, initially gaining attention through platforms like YouTube and Instagram. His first major breakthrough came with the hit single “Soy El Diablo,” which propelled him to national fame. From there, his musical career blossomed, and he quickly became a leading figure in the Mexican music scene.
Yearly Income, Monthly Income, and Daily Income
| Income Type | Details |
| Net Worth | $7 million (as of 2025) |
| Yearly Income | Impressive, from music sales, streaming, and live performances |
| Monthly Income | $200,000 to $300,000 ] |
| Daily Income | $6,500 to $8,000 |
| Additional Income Sources | Merchandise sales, touring, and growing influence |
| Impact of Fame | Increased wealth through his influence in the Mexican and international music scenes |
Music Career Highlights and Achievements
Natanael Cano’s music career has been nothing short of remarkable. He revolutionized the corridos tumbados genre, blending trap music with traditional corridos. This innovative fusion has earned him a massive fan base, especially among younger generations. His debut album, Soy El Diablo, launched him into stardom, followed by successful albums such as Narco Burdeos and Ahora Quien.
His collaborations with stars like Bad Bunny and Junior H have also contributed to his rising popularity. Cano’s music videos have garnered millions of views, cementing his position as one of the most influential artists in Latin music. His achievements include multiple music awards, billboard chart placements, and sold-out concerts across the globe.
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Assets, Properties, and Investments
Natanael Cano’s wealth is not limited to his music career. The rapper has made several smart investments in properties, including luxurious homes in Mexico and the United States. Additionally, he has invested in businesses and branding deals, which contribute to his growing fortune.
His merchandise sales, including clothing and accessories, are a significant revenue stream, with items often selling out due to high demand from his fans. Cano’s assets also include luxury cars, which reflect his taste for the finer things in life. As a savvy entrepreneur, he continues to expand his business ventures, further solidifying his financial success.
Impact of Social Media on His Success
In today’s digital age, social media has played a crucial role in Natanael Cano’s rise to fame. His YouTube channel, which boasts millions of subscribers, is a key source of his income through ad revenue and music video views. Cano’s Instagram and TikTok accounts allow him to engage with his fans directly, promoting his music, merchandise, and personal brand. Social media has helped him reach a global audience, allowing him to build a strong digital presence. His collaborations with influencers and other celebrities have further amplified his success on these platforms.
Personal Life: Family, Wife, and Relationships
Natanael Cano is known to keep his personal life relatively private. He has mentioned his family in interviews, sharing that his upbringing in Sonora was deeply influenced by his parents. While his romantic life is often the subject of speculation, Cano has not publicly confirmed any relationships or marital status. He is focused on his music career and often shares moments with his family on social media. Despite the public interest in his personal affairs, Natanael keeps a low profile when it comes to his private life, choosing to focus on his growing career and music journey.
Age, Height, and Tattoos
| Attribute | Details |
| Age (2025) | 23 years old |
| Height | 5’8″ (173 cm) |
| Appearance | Commanding presence on stage and in media |
| Tattoos | Distinctive tattoos on arms and neck |
| Style | Reflects personal style and interests |
| Brand | Tattoos are part of his image as a modern-day Mexican rapper with unique fashion |
Awards and Recognitions
Natanael Cano’s music career has been recognized with numerous awards and nominations. He has earned accolades for his innovation in music, including Billboard Latin Music Awards and Latin Grammy nominations. His contributions to the Mexican music scene and the rise of corridos tumbados have solidified his position as one of the leading figures in Latin music today. The success story of Natanael Cano is a testament to his dedication and talent in the music industry.
Future Projects and Career Aspirations
Looking ahead, Natanael Cano has big plans for his future in the music industry. He is set to release more albums and explore new collaborations with artists across different genres. Cano is also interested in expanding his influence beyond music, with potential ventures in business and entrepreneurship.
His goal is to continue pushing the boundaries of Mexican music while reaching new audiences globally. With his innovative approach to music and his growing influence, the future looks bright for this rising music star.
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Conclusion
In conclusion, Natanael Cano has built an impressive career and fortune at just 23 years old. With his innovative corridos tumbados style and collaborations with major artists like Bad Bunny, he has become a leading figure in Latin music. His net worth of $7 million in 2025 comes from diverse sources including music sales, live performances, merchandise, and smart investments. As Cano continues to evolve and expand his influence, it’s clear that his success story is far from over, and the future holds even greater achievements for this rising star.
FAQs
What is Natanael Cano’s net worth in 2025?
As of 2025, Natanael Cano’s net worth is estimated to be around $7 million.
How did Natanael Cano become famous?
He became famous with his hit song “Soy El Diablo” and his unique fusion of trap music and corridos tumbados.
What are some of Natanael Cano’s biggest hits?
Some of his biggest hits include “Soy El Diablo,” “La Cena,” and “Arriba De La Blindada.”
Is Natanael Cano married?
Natanael Cano has not publicly confirmed any relationships or marital status.
What is the source of Natanael Cano’s income?
His income primarily comes from music sales, streaming, live performances, merchandise sales, and social media.
